Branding

ORKA

Introduction:

ORKA, a premium homeware brand for kitchen and dining essentials (plates, cutlery, cookware, accessories), needed a modern identity that conveys strength and reliability for its durable products.

We developed a new identity based on the influential orca whale. The logo features the letter O combined with an emerging whale tail, symbolizing power, resilience, and durability. This bold, memorable mark reflects ORKA’s commitment to lasting quality and elevated homeware design.

  • Solutions

    Media & Marketing, Digital Transformation

Features and Impact

Enhanced Search Capabilities

Implement search functionality that allows users to filter and find results based on specific criteria like industrial zones, industry type, or geographical location, streamlining the discovery process.

Strategic Location Intelligence

Provide data-driven analysis to assist investors in identifying the best factory sites by offering insights into critical factors such as proximity to raw materials, logistics, water sources, and skilled labor.

Accessibility & Localization

Ensure accessibility and a wider reach by offering a bilingual platform that caters effectively to both local and international users, breaking down language barriers for all stakeholders.

Improved User Experience

Redesign the site's structure with a modernized navigation system to eliminate user confusion, simplify the flow, and significantly improve platform adoption and overall user satisfaction.

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