Branding

sshhMute

Introduction:

A New Zealand–based brand crafting premium mutes for brass instruments, designed to help musicians practice quietly without compromising sound quality or breath control.

The challenge was to rebrand a niche product bought only once in a lifetime and make it appealing to a broader market. We redesigned the packaging with a modern, artistic touch inspired by New Zealand’s heritage, created character-based visuals, and designed flyers featuring testimonials from iconic musicians to enhance credibility and engagement.

  • Solutions

    Media & Marketing

Features and Impact

Enhanced Search Capabilities

Implement search functionality that allows users to filter and find results based on specific criteria like industrial zones, industry type, or geographical location, streamlining the discovery process.

Strategic Location Intelligence

Provide data-driven analysis to assist investors in identifying the best factory sites by offering insights into critical factors such as proximity to raw materials, logistics, water sources, and skilled labor.

Accessibility & Localization

Ensure accessibility and a wider reach by offering a bilingual platform that caters effectively to both local and international users, breaking down language barriers for all stakeholders.

Improved User Experience

Redesign the site's structure with a modernized navigation system to eliminate user confusion, simplify the flow, and significantly improve platform adoption and overall user satisfaction.

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